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Siegert

Fakultäten » Philosophische Fakultät » Publizistikwissenschaft und Medienforschung, Institut für » Prof. Dr. Gabriele Siegert » Siegert

Completed research project

Title / Titel The strategies and processes of issue selection and construction
PDF Abstract (PDF, 14 KB)
Summary / Zusammenfassung This project - as a part of modul IV of the NCCR "Challenges to democracy in the 21st century" - analyzes the role of the mass media in political campaigns. The key questions here are whether media coverage simply reflects political campaign rhetorics or whether the media actively construct campaign rhetoric on their own. Moreover, the project also asks how far the media takes the expectations of the citizen audience into account. Specifically, our project aims to explain: how and to what extent decision-making processes within media enterprises are influenced by political actors and the general public, how the media deals with political information as a credence good and how normative media standards are reconciled with the profit imperative of a commercialized media system.
Weitere Informationen
Keywords / Suchbegriffe decision making, issue selection, heuristics, shortcuts
Project leadership and contacts /
Projektleitung und Kontakte
Prof. Dr. Gabriele Siegert (Project Leader) g.siegert@ipmz.uzh.ch
Funding source(s) /
Unterstützt durch
SNF (Programm NFS/NCCR)
 
In collaboration with /
In Zusammenarbeit mit
PD. Dr. Urs Dahinden
Patrick Rademacher, M.A.
Matthias Gerth, lic.phil.

National Competence Centre in Research „Challenges to democracy in the 21st century“
Stampfenbachstrasse 63
CH – 8002 Zürich
www.nccr-democracy.unizh.ch

Duration of Project / Projektdauer Oct 2005 to Sep 2009